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Client: Die Bayerische

Ziel Werbeagentur

Photo: Karsten Thormählen

Project: Die Hundertjährigen

Every generation continuously gets older. Due to this fact we developed the campaign for the insurance company » Die Bayerische«. We traveled across Germany with photographer Karsten Thormählen whose passion is to shoot centenarians around the world. The intimate portraits are speaking to everyone and make it very personal. The future is now, so take care of it. The campaign was honored with gold at BOB communication award 2016 for crossmedia communication campaign.

  • the.pool.studio.

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